The Parative Project

this flag won't change your life, but it will change someone else's

Parative Update: one year after the Kickstarter

Drew Oxley

Happy kickstarter ending anniversary (say that three times fast). It seems like just yesterday Drew and I were getting ready to go to bed and he was describing having this feeling... kinda unsettling, kinda nervous, kinda can't sleep. I explained to him that it is called anxiety and most of us experience it on a daily basis. Drew was the most stressed he had ever been... We had 30 days to raise $20,000. Our goal with this money was most importantly to move Parative's production to India, we also wanted to work on Parative's branding and create an easy for consumers to use website. Well, SPOILER ALERT, we have been able to do all that and so much more.

In the past year, all our Kickstarter orders have been fulfilled, a new website has launched (with really cool photos by BEST DAY EVER), Drew has gone to India to visit the Mumbai production facility, Parative's basic line of t-shirts is almost ready for production, Dream to Do is now the phrase we live by and push people towards, and Niles can walk (Does anyone except me remember the little sack of potatoes he was at the Kickstarter launch party?). 

We have more vision than we did when we began on this adventure. We don't know what Parative will become and never have. We have big dreams and bigger hopes. Our definition of success has always been that the shops we work with in Mumbai and Calcutta can hire more and more women and for ethical clothing to be affordable and practical. We want to help people Dream to Do. 

Thank you to anyone who played a part in where we are now. Thanks for wearing your Parative shirts, carrying your bags, and hanging your Parative flags. We couldn't be here without you and we wouldn't want to be. 

Now I am going to go shed a tear about how fast time goes and how my tiny baby is now a person who can walk.